Designing Custom Car Mats for the Women of the Golden Globes

Posted by Lillian Shaw

Wed, Jan 23, 2013 @ 12:08

Tina Fey and Amy Poehler host the Golden Globes in 2013; photo by Paul DrinkwaterIf there was a theme to Sunday night's Golden Globes, I'd describe it as "ladies" with a secondary theme of "awesomeness."

Women were killing it both on stage and the red carpet. From Tina Fey and Amy Poehler's opening monologue to Jodie Foster's somewhat bizarre but ultimately moving speech about love, family, and the struggles of lifelong celebrity, I enjoyed every minute of lady spotlight.

To honor their talent and general fabulousness, I'm designing unique (and hypothetical) custom-fit GG Bailey car mat sets for some of our favorite women at the Golden Globes. 

Let’s start with a breakdown of the anatomy of a GG Bailey custom car mat.

  1. Carpet. All GG Bailey carpets are high-quality carpets that are resistant to stains. You can choose from 13 beautiful colors.
  2. Edging. You have two elegant choices for the edges of your mat. Serging is a stitched yarn edge, and binding is a smooth fabric edge.
  3. Heel pad. The heel pad is an extra-thick carpeted circle or round-edged rectangle that protects your mat from wear and tear where it needs it the most.
  4. Embroidery. Our personalized embroideries are available in four styles -- Block, Script, Script Monogram and Block Monogram -- and many color choices that are directly embroidered into the carpet.
  5. Backing. All of our car floor mats have a special Open Cell Foam backing that we have exclusively designed to prevent car floor mat movement.
  6. Retention System. Our patented Mat-Loc™ clips are included in every car floor mat order, and are only available through GG Bailey. We provide two clips; one for the front driver floor mat and one for the passenger side floor mat.
  7. Car Couture™ Collection. Instead of designing a custom mat, you can also choose a pattern from GG Bailey's luxury woven mat collection, including zebra, leopard, plaid, oriental, and other patterns. 

While I’m designing car mats for these lovely ladies, you can design your own! Just select your car’s make, model and year, and click on Design Your Mats™ or choose a Car Couture™ pattern. 

Tina Fey at Golden Globes Custom Car MatTina Fey & Amy Poehler

Carpet: Charcoal 

Edging: Orange Serging

Heel pad: Blue Rectangle

Embroidered Message: "Tina" and "Amy" for driver and passenger mats. 

I like to think that these BFFs have two sets of floor mats so they can switch out names appropriately when taking turns at the wheel. 


Beige Plaid Car Couture custom car mat from

Lena Dunham

Carpet: Car Couture™ Beige Plaid

At just 26 years old, Lena has a feature film, an HBO TV Series, and now two Golden Globes under her belt. Wise beyond her years, Lena strikes me as the kind of person who would choose from GG Bailey's Car Couture™ collection. Dunham spends much of her time in New York, so she may not even have a car, but if she did, she'd get GG Bailey mats in Beige Plaid.

Jodie Foster at the 2013 Golden GlobesJodie Foster

Carpet: Dark Grey

Edging: Blue Serging

Heel pad: Blue Rectangle

Embroidered Message: None -- so paparazzi can't find her. 

Sleek, simple, and classy, Jodie Foster gets a set of custom GG Bailey mats that reflects her blue Golden Globes dress, as well as her priceless, personal speech. 

NeNe Leakes at Golden Globes; Photo by Jason MerrittNeNe Leakes

Carpet: Car Couture™ Subtle Style Beige

While NeNe wasn't up for any awards, the cast member of Bravo's Real Housewives of Atlanta is one of the first so-called reality stars to try acting and actually have talent! For that, she gets a set of GG Bailey Car Couture™ mats in Subtle Style Beige, and I'll continue watching NeNe in The New Normal. 

Adele in Black Dress on Red Carpet at 2013 Golden GlobesAdele

Carpet: Black

Edging: LA Binding in Reflective Black

Heel pad: Black Circle

Embroidered Message: "Skyfall" -- after the James Bond theme that won her a Golden Globe.  

GG Bailey Makes Custom Car Mats Inspired by Jennifer Lawrence at the Golden Globes 2013Jennifer Lawrence 

Carpet: Camel

Edging: Red Serging

Heel pad: Red Circle

Embroidered Message: Jennifer's initials in monogram style. Unfortunately, "I beat Meryl" doesn't fit in GG Bailey's 10-character embroidery limit. 

Jessica Chastain at the Golden Clobes custom car matJessica Chastain

Carpet: Pink

Edging: Brown & Pink Ribbon 

Heel pad: Black Rectangle

Embroidered Message: "Jessica"

Jessica Chastain looked beautiful in blue as she accepted her Golden Globe for Best Actress for her performance in the military action film "Zero Dark Thirty." But these pink and brown mats are probably more reminiscent of her role as the beautiful Celia Foote in "The Help."

Add a little red carpet luxury to your life (literally, if you want). Visit to Design Your Mats™ or choose a Car Couture™ pattern. 

Topics: design your car mats, design your mats, car couture, celebrities

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